The digital transformation is here...

…but are you ready?

Over 70% of digital and business transformation efforts and projects fail. Old approaches and methods are broken. They don’t solve today’s problems. You need a new approach.

Our proven framework is trusted by the UK Government, FTSE 100 and fast growing companies to deliver their transformation – first time, on time and join the top 30% that succeed!

Our FOCUS

HOBA TECH is here to challenge the status quo and address the three problems in business transformation no one wants to talk about:

The Business Transformation industry is broken, 70% of transformations end in failure;
Organisations don't have a problem with coming up with ideas to transform their business, they have problem with implementing them (but the marketplace is forcing them to focus on it. They're focusing on the wrong thing including marketing and beautiful pictures), and
Businesses are afraid of Consultants. They know they need to transform, but they don't want to start because they know it's a road to nowhere. It's a money sucking process. Subconsciously they are scared of Business Transformation, and are scared of Consultants.

HOBA TECH wants to change that stereotype. We are not just educating the next generation of Business Transformators, we are educating the industry. Our goal is for Business Transformators around the world, delivering business transformations and better results and restore the respect and reputation to the profession and guaranteed clients for life.

Read our Founders story here >>

companies we've worked with

We’re Business Transformation experts that do Business Transformation for a living, not academics or office managers who just write and talk about it. We’re the ones in the trenches working with our own clients, giving the Business back their voices and control from Technology. Here’s a sample of those clients:

Increase your chances

Have you even seen a Business Transformation run on time, on budget and deliver the changes it promised? No, neither have we, that’s why they call us (and probably why you’re here?)! Successful business transformation is not something that just happens. It’s planned. Working with us, this is the type of results you can expect:

1 %

Increased User Input

1 %

Complete solutions

1 %

Reduced change debt

1 %

business in control

"Digital Transformation is Business Transformation"

Our PRocess

The academics and overnight experts tell you in order to successfully deliver Business Transformation you must follow their complicated process, yet they struggle to describe it or explain how and why you do it. Forget what you’ve been told, it’s not complicated, it’s a simple 6-Step process. Here it is:

Focus

First things first. Nothing happens until yourself and Organisation agree on the one thing. We help you and your team to get Focus.

Control

Design without control is madness, so you need control. We show you how to set yourself up for success to control decisions, scope and risks.

Analyse

You can’t build anything if you can’t agree of the state of the Organisation today. Here we show you how to define the baseline.

Evaluate

With a lot of stakeholders and competing needs and changes, you need to evaluate. We show you how to prioritise so everyone’s happy.

Design

We show you how to design a future model that addresses the pain points and opportunities in your current operating model for now and the future.

Implement

We show you how to create the plans and roadmaps to deliver the design, and implement the physical (business and technology) changes.

"Organisations dont have a problem with ideas to transform, they have a problem with implementing them"

Our Clients Achievements

We don’t add up the collective years our team have been helping clients, to make it sound impressive. We just get results. If you want to learn the skills to achieve these results, you’re in the right place!

Training

Whether you’re a Transformation Consultant, Business Designer, Business Architect, Team Lead, Director, VP. Agency Owner, Founder or CEO, taking our training on our proven structured & agile approach to Business Transformation will get you there…

The Business Transformation Playbook®

The method we use to transform business is no secret. We actually published it in our now Amazon bestseller book for the world to see. It is now sold in over 13 countries, and now used by thousands to do just that.

Learn the proven HOBA® (House of Business Architecture®) framework, design process and blueprint – your practical guide teaching you “how to implement your Organisations Target Operating Model (TOM) and achieve a zero-percent fail rate using the 6-Step Agile Framework”!

"The Business Transformation Playbook" was named one of the best Business Strategy ebooks of all time by BookAuthority!

What do the top 30% of Organisations know that you dont?

Watch our FREE training

What Our Clients Say

"Heath was contracted into the FCA business design team to support some key projects. Heath did a great job supporting the teams in reaching consensus on their target business visions and architecture and then turning this into a clear design and plan for delivery. Heath has great stakeholder management skills and works collaboratively to achieve the right outcomes. his attention to detail and work ethic is impressive. I would welcome him back into the team were the opportunity to arise!"

"I worked closely with Heath on Solvency II at the Financial Services Authority where he played an instrumental role in the success of the programme. Heath not only has a great intellectual understanding of programme management but more importantly he is pragmatic when it comes to getting things done and slots nicely into any senior team. Great consultancy skills and deep knowledge of methodologies and practices and his approach adds real value from concept through to design and delivery."

"Heath was instrumental in leading and delivering our project on time and on budget...our project was struggling but with his can-do attitude, articulate communication skills and delivery- focused nature, we managed to reach our target. We really valued his proactivity and his framework has enabled us to implement key processes and bring on board multiple stakeholders. Heath is a proficient PM and will be a valuable asset to any team or project!"

"In the year I've work with Heath I've found him to be an excellent at 'hitting the nail on the head' by simplifying and getting to the core of what the business requires from very complex and often conflicting business requirements. If there is a better way or more efficient way to do something, Heath will find it. Heath is a precise communicator and is someone who really walks his talk. His good nature and easy to approach style makes him very easy to work with."