The Business Transformation Playbook

Struggling with your Business Transformation? Feel like your transformation efforts are going down the drain?

Learn how we have helped Startups, Central Government, Public Sector and FTSE-200 Corporations turnaround their failing Business & Digital Transformations. 

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5 REASONS
6 STEPS
SUMMARY
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5 REASONS TO READ THIS BOOK

Even if you are not a Business Architect

A great book with not just practical tips of what is (and isn’t) Business Architecture, but an easy to follow 6-step process to design and implement it. A must read for any Business Architect.
5 Reasons to read this book - no 2
5 Reasons to read this book - no.3
5 Reasons to read this book - no 4
5 Reasons to read this book - no 5

Designing and implementing Business Strategy and Business Architure is a 6-Step Process

what are the 6-steps

Designing and implementing Business Strategy and Business Architecture is a 6-Step Process

6 Steps - Step 1 Focus

6 Steps - Step 2 Control

6 Steps - Step 3 Analyse

6 Steps - Step 4 Evaluate

6 Steps - Step 5 Design

6 Steps - Step 6 Implement

Not a Business Architect? The Busines Transformation Playbook is not only for Buisness Architects. Its for anyone who is intrested in a structured approach to implementing their strategy ina rapidly changing world, including Start-ups. 

what are the 6-steps

Designing and implementing Business Strategy and Business Architecture is a 6-Step Process

6 Steps - Step 1 Focus
6 Steps - Step 2 Control
6 Steps - Step 3 Analyse
6 Steps - Step 4 Evaluate
6 Steps - Step 5 Design
6 Steps - Step 6 Implement

Check the Summary

Transformation Playbook-Preview

You’ll learn valuable skills on how to implement your business strategy in work or own business but also how to project manage your personal life too.

Featuring tricks and tips from things to watch out for and avoid, risks and mitigations and how to avoid common mistakes and the ever, and most often overlooked, stakeholder management. Keeping everyone happy while delivering on time, on budget and on scope.

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Transformation Playbook-Preview

Testimonials

Finally, a voice for the Business! The Business Transformation Playbook is a step by step guide to transform your business, written for the Business, by the Business, putting the Business concerns and needs at the front of any business and digital transformation from the start and throughout the organisations transformation journey. This is one of the rare books that is written by a practitioner, that gives you the information you can put directly into practice.

Kazoua VangAmazon Verified Purchase
Kazoua Vang
I have used agile for managing big and small software projects over my career, it is good to see this approach finally applied to non-software i.e. people and process changes. This book cuts through the and hype and gets to the core of what is required to transform your business, big or small, and how to actually do it.

Nusirat IsholaAmazon Verified Purchase
Nusirat Ishola
This is an example of Business Transformation in action. This book will help cut through the hype of what is and what isnt business transformation. Finally a practical guide, based on a straight forward easy to follow, and therefore easy to implement 6-Step process, written by a practitioner who is in the trenches, sharing his experiences and lessons, so you dont make the same mistakes 70% of business transformations make, failure!. A must read for anyone embarking on a business transformation.

Laura HillAmazon Verified Purchase
Laura Hill
I feel the author could have gone so much more into the detail but intentionally kept it’s at a level non-technical people can understand. After reading the Preface you can understand why, with the biggest caused of transformation programme failure being the Business has lost its 'voice' in a technology dominated era. This book, and the HOBA approach give back the Business' voice!

Sam SmithAmazon Verified Purchase
Sam Smith
The Business Transformation Playbook is mandatory reading for any business leader, whether you are leading a startup or leading a multi-national organisation. It clears up the misconceptions of what is business transformation and what isn't, and most importantly how to do it.

Deborah York-PerronAmazon Verified Purchase
Deborah York-Perron
A great book with not just practical tips of what is (and isn’t) Business Architecture, but an easy to follow 6-step process to design and implement it. A must read for any Business Architect.

Katie ClemonsAmazon Verified Purchase
Katie Clemons
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testimonials

Finally, a voice for the Business! The Business Transformation Playbook is a step by step guide to transform your business, written for the Business, by the Business, putting the Business concerns and needs at the front of any business and digital transformation from the start and throughout the organisations transformation journey. This is one of the rare books that is written by a practitioner, that gives you the information you can put directly into practice.
Kazoua VangAmazon Verified Purchase
Kazoua Vang
I have used agile for managing big and small software projects over my career, it is good to see this approach finally applied to non-software i.e. people and process changes. This book cuts through the and hype and gets to the core of what is required to transform your business, big or small, and how to actually do it.
Nusirat IsholaAmazon Verified Purchase
Nusirat Ishola
This is an example of Business Transformation in action. This book will help cut through the hype of what is and what isnt business transformation. Finally a practical guide, based on a straight forward easy to follow, and therefore easy to implement 6-Step process, written by a practitioner who is in the trenches, sharing his experiences and lessons, so you dont make the same mistakes 70% of business transformations make, failure!. A must read for anyone embarking on a business transformation.
Laura HillAmazon Verified Purchase
Laura Hill
I feel the author could have gone so much more into the detail but intentionally kept it’s at a level non-technical people can understand. After reading the Preface you can understand why, with the biggest caused of transformation programme failure being the Business has lost its 'voice' in a technology dominated era. This book, and the HOBA approach give back the Business' voice!
Sam SmithAmazon Verified Purchase
Sam Smith
The Business Transformation Playbook is mandatory reading for any business leader, whether you are leading a startup or leading a multi-national organisation. It clears up the misconceptions of what is business transformation and what isn't, and most importantly how to do it.
Deborah York-PerronAmazon Verified Purchase
Deborah York-Perron
A great book with not just practical tips of what is (and isn’t) Business Architecture, but an easy to follow 6-step process to design and implement it. A must read for any Business Architect.
Kaie ClemonsAmazon Verified Purchase
Kaie Clemons
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about the author

Heath Gascoigne

HEATH GASCOIGNE

Heath is a Business Architect with 15 years experience in Business Architecture and programme management. He specialises in helping businesses design and implement challenging Target Operating Model’s (TOM) as part of their digital and business transformation.

Heath has worked for some of the largest financial services companies in the world, as well as working along side top consultancies on various programmes ranging from £5M to £500m. 

Heath holds his MBA (Exec.), LEAN Six Sigma (Black Belt) and certifications in TOGAF and Project Management (PRINCE2 & Certified Scrum Master). He is also an adviser and mentor to young professionals and new startups.

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