COPYRIGHT
& INTELLECTUAL PROPERTY.

HOBA Tech Ltd respects the intellectual property of others, and we require the same in return.

This website and all of our materials — including but not limited to the HOBA® framework, the six HOBA models, the HOBA “house” diagrams, The Business Transformation Playbook, the Business Transformation Book of Knowledge (BTBOK®), the HOBA Pro® platform, all text, graphics, diagrams, templates, scorecards, videos, course materials and software — contain copyrighted material, trade marks and other proprietary information. The entire content of this website is protected as a collective work under UK and international copyright laws. HOBA Tech Ltd owns the copyright in the selection, coordination, arrangement and enhancement of all such content.

You may not modify, publish, transmit, reproduce, participate in the transfer or sale of, create derivative works from, distribute, perform, display, or in any way exploit any of the content, in whole or in part, without the prior written authorisation of HOBA Tech Ltd. Unauthorised use of any HOBA Tech material — including presenting our framework, models, diagrams or methodology as your own work — constitutes a breach of copyright and trade mark law, and we enforce our rights.

For the avoidance of doubt: HOBA® and the House of Business Architecture® were created by Heath Gascoigne and are owned by HOBA Tech Ltd. The public registers cited on our Intellectual Property page establish that record. Any representation to the contrary — by any person or organisation — is incorrect.

Documents supplied to you as part of a purchase of our products or services are licensed for your own legitimate internal use only and may not be sold or offered for sale to third parties, in whole or in part. Certain materials are licensed under Creative Commons Attribution-ShareAlike 4.0 where expressly stated.

Permission Requests

Permission requests for reproduction, licensing or partnership use should be sent to [email protected].

Copyright Infringement Notifications

Notifications may be sent to [email protected] or by letter to HOBA Tech Ltd, 82 Great Eastern Street, London, EC2A 3JF, United Kingdom, and must include:

• Identification of the copyrighted work;
• Identification of the infringing material and its location;
• Your contact information;
• A good-faith statement;
• A statement, under penalty of perjury, that the information is accurate and that you are authorised to act for the owner;
• A physical or electronic signature.

Any rights not expressly granted here are reserved.