Strategy and objective outcome indicators, used to measure success or progress towards a goal (or Vision).

The Quantifiable level of an indicator that the Organization uses to measure progress.

The purpose for which the Organisation exists.

Method of prioritising requirements – Must have (i.e. critical), Should have (i.e. important but not critical), Could have (i.e. desirable, but not necessary) and Wont have (i.e. least critical, lowest payback items or not appropriate at this time).