You’ve heard it before: 70% of business transformations fail. What you haven’t heard is why.
It’s not because your team isn’t smart enough, or your strategy isn’t bold enough.
It’s because the transformation process has become a maze of complexity, jargon, and false starts—made worse by the latest tech hype.
We’re here to simplify all that.
In this post, we’ll show you why the key to transformation isn’t more frameworks, tools, or AI prompts—it’s answering just six core questions. These questions form the backbone of the HOBA 6-Step Design Process, used by governments, FTSE 100s, and fast-growing firms alike.
We’ll also show you how our AI-powered platform, HOBA Pro, and our newly expanded Partner Program help business leaders and consultants deliver smarter, faster, and measurable transformation—at scale.
Here’s what we’ll cover:
What You’ll Learn in This Article:
- Introduction: Stop Asking More, Start Asking Better
- The Real Task: Designing Transformation That Actually Transforms
- How to apply the HOBA 6-Step Design Process
- How to use AI the right way—without drowning in prompts
- Real-world use cases for consultants and business leaders
- How to get support via HOBA Pro, Fractional Consulting, and the Partner Program
- Conclusion & Call to Action
Let’s break it down, step by step.👇
Introduction: Stop Asking More, Start Asking Better
Let’s get this out of the way: AI is not your transformation strategy.
It’s a tool. A fast, powerful, and often exciting one—but still just a tool.
And like any tool, it’s only as good as the plan behind it.
Right now, organizations are drowning in “prompt engineering,” plugging every business question into ChatGPT hoping it’ll magically unlock their strategy. But here’s the truth:
You don’t need thousands of questions. You just need to answer six.
That’s where HOBA’s 6-Step Design Process comes in.
Don't have the time? Want to read this later? No problem, download our guide and read it later!
- Dive into our comprehensive guide
- Compare & choose the best for you
👏 “AI is the new shiny object. But if your transformation strategy was flawed before ChatGPT, it’ll still be flawed with it. The secret isn’t in the tech—it’s in the questions you ask.”” 🚀🧳 #AgileTransformation #BusinessTransformators #HOBA
The Real Task: Designing Transformation That Actually Transforms
Whether you’re a business leader, consultant, or strategy exec, the task is the same:
Design and deliver a business transformation that works—in real life, not just in slide decks.
At HOBA Tech, we’ve seen the inside of enough failed programs to know what causes them: too many frameworks, too many assumptions, too many disconnected initiatives.
So we simplified the process.
We built HOBA around one powerful principle:
Answer the right questions, once—and build your transformation around them.
Those six questions are the classic 5W1H:
Why, Who, What, Where, When, and How.
👏 “Just because you use Jira and stand-ups doesn’t mean you’re Agile. If your process still needs six months of sign-off, you’re Wagile..” 🚀🧳 #AgileTransformation #BusinessTransformators #HOBA
HOBA’s 6-Step Design Process
Here’s how we break it down—six clear steps that drive everything from strategy to execution:
1. 🧠 Why – Define the Business Problem
Start with clarity. Why are you doing this?
What’s broken, blocked, or at risk if you don’t act now?
AI prompt tip:
“Summarize internal performance issues and customer complaints by trend.”
2. 🧑🤝🧑 Who – Identify the Stakeholders
Who owns the problem, who’s affected by it, and who’s accountable for fixing it?
AI prompt tip:
“Generate a stakeholder map by function and influence.”
3. 📋 What – Define the Business Capabilities and Scope
What does the business need to do differently to reach the outcomes?
AI prompt tip:
“List capabilities needed to support a new product launch across sales, ops, and IT.”
4. 🗺️ Where – Design the Target Operating Model (TOM)
Where will change happen? Map the before and after states—structure, people, process, and tech.
AI prompt tip:
“Draft a future-state TOM based on streamlined service delivery.”
5. 🕐 When – Plan the Roadmap and Sequencing
When will these changes roll out? What’s the timeline, and how do you reduce disruption?
AI prompt tip:
“Create a phased delivery roadmap for transformation by priority.”
6. 🛠️ How – Implement, Track and Improve
How will this change be delivered, governed, and optimized?
AI prompt tip:
“Suggest key metrics for tracking business transformation success.”
🚀 "First rule of GenAI in transformation: Use AI as a co-pilot, not the driver"🔓 #AI #GenAI #AgileTransformation #Innovation #ThoughtLeadership
💡 Tips to Make the Process Efficient
- Use AI as a co-pilot, not the driver. Let it support your thinking, not replace it.
- Stick to structure. Six questions, six steps. If your strategy can’t answer them, you don’t have one.
- Use the right tools. HOBA Pro Beta helps map these steps into workflows and outputs in one place.
🧨 Where People Get It Wrong
- They overcomplicate. Hundreds of prompts don’t make your strategy smarter.
- They chase frameworks, not outcomes. Fancy models don’t change behavior.
- They treat AI like a silver bullet. It’s not. It’s an accelerator—not the solution itself.
📣 Ready to Get It Right?
🎯 Want to do transformation the right way, without guesswork?
Tap into our Fractional Consulting Service—work with a HOBA-certified expert on-demand.
👉 Book your discovery call
🧠 Want to use AI to move faster—but stay focused?
Start using HOBA Pro Beta, our AI-powered transformation platform, now in early release.
👉 Request early access
💼 Are you a consultant ready to lead transformation—not just talk about it?
Join our Partner Program and earn up to 20–30% while delivering real results.
👉 Become a Partner
🚀 "We’ve made transformation fast, measurable, and agile—because anything else is just theatre" 🌱 #AgileTransformation #Innovation #ThoughtLeadership
Final Thoughts
Transformation isn’t about tech. It’s about alignment.
And that starts with the right questions, asked in the right order—with the right tools and people to answer them.
If you’re still trying to figure out where to start—start here.
Six questions. One framework. Real results.
Looking for the Best Training to deliver your Business Transformation? Search no more!
- 30-Day Money Back Guarantee
- Risk FREE
👏 “If your transformation leaves your people confused, your org unchanged, and your customers untouched—it’s not a transformation. It’s a PowerPoint.” 💡 #HOBAFramework #AgileTransformation #BusinessSuccess
About HOBA Tech
If this resonated with you, discover how to make Business Transformation a reality—with less stress, fewer resources, and faster results. Explore our award-winning agile Business Transformation Framework, trusted by organizations worldwide, from the UK Government and FTSE-100 companies to innovative start-ups. Ready to begin your transformation journey? Start here.
Curious why The Business Transformation Playbook is hailed as the “Business Transformation Bible”? See what readers are saying in the Amazon reviews.
We’d love to hear your thoughts! Let us know in the comments what stood out to you or what topics you’d like us to cover next. If you found this valuable, share it with others who could benefit!
Thank you for reading, and here’s to your transformation success!
Sincerely,
Heath Gascoigne
P.S. If you want to join our Business Transformator community of 2,000+ like-minded Business Transformators, join the community on the Business Transformator Facebook Group here.
P.P.S. If you want to learn more about business transformation, check out The Business Transformation Playbook.
